b'AT WORK WITH Cherelle Brown, Founder, Kitsch NoirIn an ideal world, where all runs smoothly, I attend that 6am gym class I have booked and I actually have a lunch break away from my desk. However it doesnt always work out that way. I illustrate and design the cards for my business, Kitsch Noir, so I tend to draw according to the season. When I am creating those designs, I go into hibernation and focus on them for roughly two weeks, day in day out. As its the beginning of the year I have just finished creating my Mothers Day cards for 2019, so I am ecstatic! It is such a great feeling to have completed a new collection. Depending on the day, I use the mornings to contact or respond to emails from suppliers, stockists and customers. Throughout the day I reply to comments and questions from customers on social media platforms. I find it easier to respond straight away rather than let them all pile up. Thats how some convos get missed and every single one is important to me. This is one of my favourite perks of the job, as I love hearing feedback from customers who feel empowered or inspired by the brand. This is such great motivation, and is the fuel that I run off.I usually use my lunch break to send out orders from the day before, so I take off before 12 to avoid the lunchtime rush at the post office. Its also the perfect chance to ditch the desk and laptop for some fresh air. I might also grab something to eat on the walk back and have a chinwag with my best friend on the phone. When I reach home I spend the next four to five hours creating invoices for stockists, organising card printing or planning and ordering essentials for upcoming events, such as markets or trade shows. Recently Ive had the pleasureI LOVE HEARING of being interviewed by two of our stockists, Paperchase and Papersmiths, so a coupleFEEDBACK FROM of afternoons have involved answering the interesting questions they have asked. I wasCUSTOMERS delighted to see the result of the latest interview by Papersmiths and was honouredWHO FEEL that they sent it out in their newsletter.At about 5 or 6pm I take a longer breakEMPOWERED to take my eyes off the screen and catch up with family and friends or perhaps makeOR INSPIRED BY some dinner. At 8pm (sometimes a lot later) I look at the orders I have received andTHE BRAND. THIS begin to pack them up, ready to be sent off for the next day. If I have enough time, IIS SUCH GREAT will try my best to film some of the packingMOTIVATION, process on Instagram as I think its nice for customers to see the effort and fun thatAND IS THE FUEL goes into getting their orders to them.THAT I RUN OFF.Kitsch Noir card available at Paperchase62 SPRING//SUMMER 2019'